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Welcome To Roadway Safety Foundation
New Chairman of RSF Advisory Committee Elected

FOR IMMEDIATE RELEASE

May 2, 2014

CONTACT:
Cathy Gillen
(202) 857-1203 or
(443) 463-4449
cathygillen@roadwaysafety.org

TAYLOR R. BOWLDEN ELECTED CHAIRMAN OF
ROADWAY SAFETY FOUNDATION ADVISORY COMMITTEE

(Washington, D.C.) – The Roadway Safety Foundation (RSF) is pleased to welcome Taylor R. Bowlden as its new Chairman of the RSF Advisory Committee.  Bowlden, who was elected at the last meeting of the RSF Advisory Committee, is the Government Affairs Manager for the Traffic Safety and Security Division of 3M and has served as a member of the Roadway Safety Foundation since it was chartered by the American Highway Users Alliance in 1995.  Bowlden has a wealth of both work and volunteer experience in improving highway safety in the U.S. and internationally.  He replaces long-time RSF Advisory Committee Chairman Jim Keaton of Lindsay Transportation Solutions who retired late last year.

“The Roadway Safety Foundation has helped educate motorists, other road users, and public officials about the life-saving benefits of proven, cost-effective safety improvements for nearly 20 years,” said Bowlden.  “RSF’s new 2014 Roadway Safety Guide:  A Primer for Community Leaders, is just the latest example of this ongoing work to help community leaders identify the right solutions to address their road safety priorities.  I’m honored to lead the Foundation’s Advisory Committee as RSF continues its important role in ensuring that more American motorists reach their destinations safely every day.”

The term “roadway safety” refers specifically to the physical features, operational conditions, and surrounding environment of roads, including engineered safety technologies on roads and bridges, intersections and interchanges, and along the roadsides.

The Roadway Safety Foundation builds awareness of these issues through outreach activities, developing and distributing educational materials, and forming roadway safety partnerships between the private and public sectors.

Despite an overall positive trend of decreasing fatalities on our roadways over the years, more than 33,000 people each year are still killed in traffic crashes in the U.S.  Studies have shown that the physical characteristics of roads themselves contribute to more than half of the country’s traffic fatalities each year,* but there are many new crash countermeasures, that, when implemented, save lives, reduce the severity of injuries, and even prevent crashes from occurring in the first place.

“Taylor’s prior history, and ongoing involvement with the Roadway Safety Foundation will prove an effective combination for our continued success raising awareness of the importance of improving roadway safety via cost-effective engineering countermeasures,” said Greg Cohen, Executive Director of the Roadway Safety Foundation and President and CEO of RSF’s parent organization the American Highway Users Alliance.  “His outstanding leadership, expertise in highway engineering, and passion for improving the safety of our nation’s roadways well-equip him to serve as Chairman of RSF’s Advisory Committee.  He is results-oriented and eager to make an impact.”

Other RSF Advisory Committee members include representatives of various RSF member organizations including AAA, the AAA Foundation for Traffic Safety, the American Association of State Highway and Transportation Officials, the American Traffic Safety Services Association, the National Transportation Safety Board, Volvo Group of North America, as well as many others.  Anthony Giancoloa, the retired former Executive Director of the National Association of County Engineers serves as the Advisory Committee’s Secretary.

Prior to joining 3M, Mr. Bowlden was vice president for policy and government affairs at the American Highway Users Alliance. He also worked for 10 years in the office of U.S. Senator Steve Symms of Idaho, the former chairman of the U.S. Senate’s Subcommittee on Highways, where he helped to write both the 1987 and 1991 federal surface transportation bills (STURAA and TEA-21).

Mr. Bowlden is an Idaho native.  He earned his undergraduate degree in political philosophy at the University of Dallas in Irving, TX and has done graduate work at Boston College.

The Roadway Safety Foundation is a 501(c) (3) charitable and educational organization.  Our mission is to reduce the frequency and severity of motor vehicle crashes, injuries, and fatalities through improvements to roadway systems and their environment.  For additional information please visit www.roadwaysafety.org, on Facebook at www.Facebook.com/roadwaysafetyfoundation; and on Twitter at @roadway_safety.

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* On a Crash Course:  The Dangers and Health Costs of Deficient Roadways; A Study by the Pacific Institute for Research and Evaluation; May 2009.

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Roadway Safety Foundation

The Roadway Safety Foundation is a 501(c)(3) nonprofit charitable and educational organization solely dedicated to reducing the frequency and severity of motor vehicle crashes by improving the safety of America's roadways. All contributions to RSF are fully tax deductible to the extent allowed by law.